In 1974, two Detroit-area engineers, Lee O'Dell and Lee Wagner, organized a midday boat party on Lake St. Clair to celebrate Wagner’s birthday. They and a small group of coworkers—nicknamed “Jobbies”—played hooky for a “Nooner” near Strawberry Island. The name stuck. 

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Much like their namesake Jobbie Nooner cocktails didn’t start in a boardroom, they started somewhere between the sandbar and the cooler.

Inspired by the legendary floating party, these cocktails bring the same no-rules energy, minus the sunburn. Crafted by bartenders who know their way around a shaker and a pontoon, every can is packed with real ingredients, bold flavor, and just enough bad influence. Locally batched. Zero shortcuts. It's the kind of cocktail you’d expect from a bartender who knows your name — or at least your boats name.